Posts Tagged 'using'

Hair Club garners 30:1 return on investment using Google mobile ads

February 12 2012 No Commented

Archived; click post to view. Excerpt: Hair Club, with the help of agency partner Integrated Media Solutions, uses Google mobile ads as a key way to reach new customers. With 35 years of experience, Hair Club is the world’s leading provider of proven hair loss solutions. In their marketing activities, their primary goal is lead [...]

eBay Boosts App Downloads using Google AdMob Mobile Ad Network

December 12 2011 No Commented

Archived; click post to view. Excerpt: Shopping on the go eBay the world’s leading online marketplace connects millions of buyers and sellers globally. In 2010, the total worth of goods sold on eBay globally was US$ 61.7 billion. eBay’s entire portfolio of mobile applications surpassed 50 million downloads globally since the launch of mobile in [...]

MTV Roadies connects with youth using AdMob mobile display

September 17 2011 No Commented

Archived; click post to view. Excerpt: India’s wildly popular MTV “Hero Honda” Roadies emulates the tried-and-true reality genre that has existed in some form almost from the get-go in television programming. Now in its eighth season on MTV, the youth-based show—with multi-lingual participants conversing in a mélange of Hindi and English—has expanded beyond the borders [...]

LEGO Singapore ups its advertising game for DUPLO using Google Mobile Ads

August 13 2011 No Commented

Archived; click post to view. Excerpt: With the tag line “So Many Ways to Play,” LEGO’s popular DUPLO Games are exciting play activities aimed at children ages 2 through 6. The bricks and games, first introduced in 1969, have been developed to help and support children in discovering shapes, sizes, colors, and more. They range [...]

Mobile Insights: 33% of consumers shop for autos online using mobile devices – are you reaching them?

June 28 2011 No Commented

Archived; click post to view. Excerpt: This is the fourth post in our Mobile Insights series featuring expert views from our mobile ads team. Our guest contributor is Carrie Steele, Senior Mobile Ad Specialist at Google. Carrie shares her thoughts on mobile marketing from last week’s Think Auto 2011 (photo below), Google’s annual gathering of [...]

Build Web Apps for iPhone using Dashcode

February 5 2011 No Commented

So far, much mobile developer attention has been fixated on the iPhone SDK released by Apple to build native iPhone applications. This is understandable, since with the SDK you can write native iPhone apps that take full advantage of the capabilities provided by the device, such as accessing the accelerometer, the camera, as well as [...]

Using the PopoverView in iPad App Development

January 21 2011 No Commented

In the previous article, we saw how to develop a new type of application known as the Split View-based application on the iPad. And one of the new views introduced for the iPad is the PopoverView, which you had a quick glimpse of it in action in the previous article. In this article, I will [...]