Archived; click post to view. Excerpt: Not sure how to most effectively leverage and measure your mobile marketing campaigns? Well, you’re not alone. While mobile is an incredible new way to distribute content and reach customers on the go, it also presents a unique challenge when it comes to measuring the impact of our mobile [...]
Archived; click post to view. Excerpt: Not sure how to most effectively leverage and measure your mobile marketing campaigns? Well, you’re not alone. While mobile is an incredible new way to distribute content and reach customers on the go, it also presents a unique challenge when it comes to measuring the impact of our mobile [...]
Archived; click post to view. Excerpt: If you missed out on the action at our recent sell-out Think Mobile event in London you can still get your hands on the highlights from the day. This is the third in a series of blog posts where we summarise key points and include video footage from the [...]
Archived; click post to view. Excerpt: If you missed out on the action at our recent sell-out Think Mobile event in London you can still get your hands on the highlights from the day. This is the second in a series of blog posts where we summarise key points and include video footage from the [...]
Archived; click post to view. Excerpt: This is the first in a series of posts capturing insights from the Think Mobile event in London. Google’s recent Think Mobile event in London hosted a capacity crowd of over 400 delegates, with a further 9,500-plus viewers streaming it live on desktop and mobiles. This is the [...]
Archived; click post to view. Excerpt: On Wednesday, 29th June at 2pm UK time, we will be holding our flagship mobile event in London. We’ve hit full capacity with a truly amazing amount of sign-ups so we’re streaming some of the key sessions live to give you the opportunity to tune-in – no matter where [...]
Archived; click post to view. Excerpt: “In the next twelve months, we’ll start to see mobile go from experimental budgets to core parts of media plans and hopefully just embedded into digital spend.” -Marc Ruxin, Chief Innovation Officer at Universal McCann On February 10, 2011 we hosted Think Mobile, a thought leadership event that brought [...]