Archived; click post to view. Excerpt: Ready to go mobile and don’t know how to start?Were you aware that your business may be losing 40% of your users to competitors’ mobile-friendly sites?  It’s time to step up to the plate: half of all Americans now own a smartphone and your site needs an update to [...]

Archived; click post to view. Excerpt: If you’ve been scratching your head about how to advertise your business to the millions of people who use smartphones and tablets, then stop scratching and take a look at the new Google Mobile Ads website. With a fresh look and new content, it is the place to discover [...]

Archived; click post to view. Excerpt: Back in November we launched GoMo to help businesses “Go Mobile” and easily create a mobile optimized website. GoMo has helped thousands of businesses improve their mobile experience and today we’re excited to introduce a new initiative: GoRo. Every day, dozens of Americans use rotary phones, but 100% of [...]

Archived; click post to view. Excerpt: For developers who want to run ads in iOS versions of their apps, we are releasing an update to our Google AdMob Ads SDK.  This new version of the SDK is consistent with Apple’s reported decision regarding developer usage of the universal device identifier (UDID).  Our goal is to [...]

Archived; click post to view. Excerpt: Mobile devices are mainstream, 50% of consumers in the US have them.1 But many advertisers and agencies are just starting to tap into the possibilities of rich media ads on mobile and tablet devices. We created our Rich Media Designs for Mobile with them in mind. These ad templates [...]

Archived; click post to view. Excerpt: Hair Club, with the help of agency partner Integrated Media Solutions, uses Google mobile ads as a key way to reach new customers. With 35 years of experience, Hair Club is the world’s leading provider of proven hair loss solutions. In their marketing activities, their primary goal is lead [...]

Archived; click post to view. Excerpt: Everyday consumers use their mobile phones to find local business information, to get directions, contact information or reviews. Research shows that 95% of smartphone consumers have looked for local information on their phones and 61% call or visit a business afterwards. Mobile advertising can provide a huge competitive advantage [...]